Knots: Valuable connections

The Knots brand identity is designed to reflect connection, creativity, and professional empowerment. Its visual system combines vibrant colors, dynamic shapes, and clean typography to communicate energy, clarity, and approachability. Every element, from the logo and iconography to app interface and messaging, is crafted to visually express the idea of building meaningful connections and simplifying professional networking. The identity resonates with a diverse creative audience, fostering trust and engagement while making the experience feel intuitive, modern, and human-centered.